The Boring Boy drops this Sunday, and we think it could be one of the best shirts that's ever been made. How is that possible?
Because it took two years to create.
And we only use luxurious premium organic cotton. It's also fair trade, sustainable, and biodegradable because the earth matters and your skin matters.
We could have chosen cheaper cotton that wasn't organic.
We could have chosen cheaper cotton that didn't have such a luxurious soft feel.
We could have chosen cheaper cotton that didn't pass our quality standards or wear tests.
We could have chosen a much cheaper cotton that was blended with polyester. Gross.
But we chose your skin and the earth instead.
So, The Boring Boy has been meticulously handcrafted with luxurious premium organic cotton that feels ridiculously incredible to wear and it isn't the cheapest option, but it's the best option.
It's also OEKO-TEX 100 Certified which means it's been tested and proven to be free from harmful chemicals, toxic substances, and anything nasty. Your skin is your largest organ, so everything you put on it - goes in your body. In a nutshell, your shirt matters.
The kind of quality we've woven into our shirts takes time to create, so it's been a long two years in the making.
But this Sunday at 9am AEST, you can get your hot little hands on one here.
